For the next episode of Berner’s “Bigger Business” vlog, after a quick much needed union break, he travels to the Caffeine Anonymous press shop at downtown San Francisco in Tenderloin. In the clip, the TGOD emcee gives us a behind the scenes look at how his Cookie sweaters are made as he’s hands on with the process just hours before the official release of the new brand.
After Berner and the crew complete the task of pressing up the shirts, they then head to a local cleaners to get the sweaters prepared for the consumers as they closed out with a celebration at Benihanas.
Both his Reds and Thin Mints hoodies sold out in hours of their release but you can stay up to date at cookiessf.bigcartel.com when their next batch will be ready for the streets.
Directed by David Camarena.
Episode 2 of Berner’s “Bigger Business” video blog.--