Burn Rubber Detroit Hunt Down The Infamous Air Jordan x Eminem “Encore IV’s”

One of the most well-known and respected sneaker boutiques in Detroit, Burn Rubber  go on a quest to find the very rare classic Eminem x Air Jordan “Encore” IV’s , for Detroit Tigers player Prince Fielder. Owners Ro and Rick decide to use some of their connects and go all out looking for the rare shoe, from hitting up  Eminems manager Paul Rosenberg to getting to sit down with Marshall himself. Em tells a quick story about hooping in the rare sneaker back in the days, not knowing the impact they would have on the sneaker culture in the future.

In video above, watch Ro and Ricks epic journey to find the Air Jordan x Eminem “Encore” IV’s for the hometown baseball star.

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